london drugs travel insurance

london drugs travel insurance
If you are looking at a segment of the insurance industry to specialize in, you might consider the senior or older American market. This segment is growing and will continue to grow based on the movement of the baby boomer generation to the senior group .

The older population will continue to grow substantially in the future. The growth slowed during the 1990s because of the relatively small number of babies born in the 1930s. But the older population will Burgeon between the years 2010 and 2030, when the "baby boom" generation completing 65 Birthday. The baby-boomer generation is usually as children born from 1945 to 1964.

According to a recent U.S. Census, the population of American citizens over 65 years in 2000 35000000. This figure is expected to rise to 71500000 in 2030. This is an increase of almost 90%. This increase is a growing database of LTC products and these products are expected to create a real necessity. The demand will be created as the less government funding for nursing home care in conjunction with the expected increase for services.

Other factors considering the need for insurance protection is the changing of the traditional family to more single people living alone. Recent studies have shown that 58% of all women over 65 are in this category. This removes the traditional family support and causes the need for the individual person for themselves. The need for LTC in the only female market is the largest segment in the category over 65 years. This target market should be by far the biggest market available for LTC insurance products.

These agencies, based on this "extended" "target market will be rewarded with a huge range of perspectives. By focusing on this segment and is the area specialist will be an advantage. Here are a few tips on the way to this market:

Listing as a speaker at a women's group or association (there are tons of them) in this age group, keep it simple and short, have many handouts.

Development of a direct-mail piece for your own us to achieve this objective, market

Offer a "women only" workshop at the local library about LTC issues

Numerous options for working in this field, a little imagination you will be ahead of the competition.

Bill Broich is thirty year annuity salesman, insurance helps agents generate annuity leads and sales. To discover more visit his website: Annuity Marketing Lead.